CW-McCann.com

No matter how great an agency is at branding their clients, they have a challenge when it comes to telling their story in their own voice. The Commonwealth//Mc-Cann site was designed to do just that by focusing on the agency's greatest asset: the people who worked there. And letting them tell their own stories in candid photos and quick, often haiku-like biographies. The work was highlighted in case studies, along with information on each of the global offices.